Mobile Media

Anymore, it seems like we can’t walk down the street without seeing someone on a smart phone- either talking, texting, reading the news or checking Twitter. It’s becoming more and more popular as a way in which people get the news. While it’s not necessarily true, it seems as though the days of people taking the time to sit down and read the newspaper or making sure they’re home to watch the 6pm news are long gone.

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From a 2012 Pew Research Center study, numbers that are more than likely higher now than they were last year.

We know that mobile usage has reached new levels previously unheard of, and some numbers indicate that consumers spent one-fifth of their media consumption time on mobile media only- numbers that are sure to increase.
What could account for this increase? Well, there are several things, but one is surely the accessibility that all the different technological devices offer.

While a laptop is portable, it’s not something small you can pull out of your back pocket, and it’s not tablet sized so you can pull it out of your backpack and have instant connection. Research has shown that nearly a quarter of adults use at least one mobile device to receive news from.

This shouldn’t really surprise anyone- look through your own belongings. It’s shocking anytime you run across someone who doesn’t own any type of mobile device. We’re becoming a society that works 24/7. News never sleeps (from my broadcast roots!), and thanks to that, we’re constantly connected. Thanks to Wi-Fi, social media, texting, and mobile phone apps, we can get anything we want at the touch of a finger. There are a plethora of mobile news apps that are available on every device- nearly 850,000 thousand in the Apple Store, and 800,000 in the Google Play store, which is affiliated with Android.

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